Junior Brand Manager

Junior Brand Manager

Location: Dublin

Duration: 12 Months

Hours: 36.25

Maximise Sales & Profit of Brand for the appropriate time in Brand’s Lifecycle by Communicating a vision for the product that inspires both internal and external customers. Provide on-going marketing support in order to meet company targets and grow brand revenue

Roles and Responsibilities

• Develop Product Strategic Plan

• Produce tactical business plan in collaboration with core brand team

• Commission market research through external preferred market research provider

• Analyse primary & secondary market research and business intelligence

• Use CRM tools to implement CRM strategy and capture and use market information

• Communicate issues with key stakeholders via verbal and written communication and business meetings

• Brainstorm solutions and tactics

• Define brand tactical objectives

• Produce critical success factors

• Define key tactics to achieve success

• Determine targeting and segmentation strategy with support of Senior product manager

• Present tactical plan to management when required and sales team

• Define brand metrics around specific marketing projects and monitor taking appropriate action.

• Optimally manage the marketing budget to avoid under/over spend and phase spend effectively.

• Analyse sales data to compare to forecast and adjust where necessary with support of relevant functions

• Track market trends and propose appropriate actions to address issues

• Develop and project manage sales and marketing materials, promotional materials and marketing and communications campaigns by liaising with creative agencies/PR and Promo material companies

• Liaise with Med Affairs to ensure all marketing activities and materials comply with current relevant guidelines

• Plan marketing mix to optimise all available channels from budget and message perspective identify and propose additional channel strategies and tactics

Sales Force Communication:

• Produce a clear direction for the Brand by sharing strategic & tactical plans for the Brand with Sales force & getting their buy in

• Effective communication to sales and sales management via verbal and written communication and business meetings

• Contribute to product training and conferences as subject matter expert

• Allocate promotional material to the Field Force and effectively manage inventory

• Key Opinion Leader (KOL) development

• Coordinate communication with customer/ KOL via cross dept teams

• Develop relationships with Key Opinion Leaders by visiting them in the field.

• Identify and develop partnership programmes with KOLs

• Manage product and line extension launches.

• Complete all required compliance training including HCC, Drug Safety & product quality complaints within the guidelines set in the Foundation Programme SOP for new starters and annually thereafter

Compliance:

• Complete annual Drug Safety and HCC Awareness training

• Report Adverse Events and complaints in a timely way to Drug Safety according to current

• Adverse Event Reporting guidelines/SOP and to maintain Regulatory compliance Acts in accordance with Johnson & Johnson HCC requirements if interacting with Healthcare Professionals

• If commissioning contractors or third-party organisations, put contracts in place and provide training so that these individuals also act in accordance with Johnson & Johnson HCC requirements when interacting with Healthcare Professionals and report adverse events and complaints (as above).

• Complies with designated SOP’s for the role

How to Succeed

• Degree in Marketing, Science or General Business Degree with previous experience in Marketing executive role or junior product manager role.

• Previous experience in Marketing executive role or junior product manager role.

• Proven evidence of taking the lead on marketing projects, delivering strategy

Benefits

This role offers a very competitive hourly rate. This contract will run for 12 months.

about Johnson & Johnson

Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 130 years. As a skilled contractor, you’ll play a key part in the thinking, strategy, dynamism - and impact - of this iconic global healthcare company as they touch the lives of nearly a billion people every day. Contribute to the next healthcare breakthrough with your next project at Johnson & Johnson. 

Application Process

We are looking to process the first round of applications within the next 2 working days.

We do not accept applications via email. The pay rate for this role will depend on how you are paid. PAYE, LTD & Umbrella  options are available. 

Diversity, Equity & Inclusion

For more than 130 years, diversity, equity & inclusion (DEI) have been part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Our commitment to respect the dignity and diversity of all is embedded in our Credo.

We know that the success of our business depends on having the best talent in a workforce that reflects the diverse markets we serve around the world and an inclusive culture that values different perspectives and life experiences. That is why we are working to create an inclusive environment where diverse backgrounds, perspectives and experiences are valued and each one of our people feels that they belong and can reach their potential. No matter who they are. Diversity, Equity & Inclusion at Johnson & Johnson means “You Belong”.