Digital Marketing Project Lead - Hybrid

Digital Marketing Project Lead

Location: Pinewood, Wokingham

Duration: 12 months

Hours: 37.5, Hybrid

Imagine your next project as a Digital Marketing Project Lead, working at the forefront of cutting edge work and technology with one of the leading Pharmaceutical companies in the world!

roles and responsibilities

The Digital role will support the roll-out of new digital capabilities to strengthen customer experience development of the UK Vision Care Business. 

The role will develop and deploy key B2C and B2B digital projects to enhance business performance. 

Working alongside the UK and EMA teams, the successful candidate will be dedicated to specific projects and will: 

• Review performance insights to identify and implement content and journey improvements that will drive effectiveness

• Introduce new technologies to enhance programmes 

• Assess and deploy new functionality to increase connections between Consumers and Professionals and facilitate seamless digital experiences

Responsibilities include:

• Lead enhancements in Johnson & Johnson Vision Care professional B2B digital communications

• Step change conversion activities within the B2C website to drive the consumer journey and adoption of contact lenses

• Support UK digital excellence execution

• Assist the team with feasibility reviews and operational project delivery within each project assignment, including supporting UK market roll-out and execution. Other related duties to be performed as assigned by management.

how to succeed

This role will require a digital background to understand the integration of functionalities to improve the Consumer and Professional Experience.  

The role also demands marketing communication skills to ensure content execution is engaging and effective. Working with the wider team, this individual would develop content in line with brand guidelines and lead internal content approval processes as required. 

This is a key position to support our strategic intent to drive business performance and deliver leading digital communications. The individual will play a central role in embedding digital marketing capabilities to deliver greater value to Consumers and Eye Care Professionals. You will also bring:

• Exceptional verbal, numerical and analytical skills essential

• Experience working in digital marketing with an understanding of Consumer and Professional Marketing Communications. Healthcare experience would be valuable 

• End-to-end Project Management experience 

• Fluency in the integrated marketing communications and the role digital plays in the consumer and professional experience and cross-channel marketing mix

• Understanding of the digital ecosystem and how web, mobile, social, search and e-commerce channels work together to optimize behavior, acquisition and sales

• Familiarity with audience segmentation and experience with web measurement/analytics

• Experience with CMS, SFDC 

• Able to be an individual contributor, willing and eager to work in a hands-on capacity

• Self-starter able to make an immediate impact 

• A team-builder with a passion for working with creative people

• The ability to collaborate successfully and build relationships with internal teams, suppliers and agencies

• Exceptional writing, communication/presentation in English

• Influencing skills

• A Bachelor's degree is prefered; Master’s degree is favoured.

benefits

This role offers a very competitive hourly rate. This contract will run for a 12 months and has a strong chance of extension. 

you are welcome here

Johnson & Johnson Vision is working to create an inclusive environment where diverse backgrounds, perspectives, and experiences are valued and each and every one of our people feels that they belong and can reach their potential. No matter who they are.

about Johnson & Johnson Vision

Johnson & Johnson Vision brings together cutting-edge insights, science, technology and people. We partner with eye care professionals and help more people around the world preserve and restore sight. Our portfolio includes the best selling contact lens brand in the world, ACUVUE®, plus consumer eye health solutions, dry eye treatments, refractive (Lasik) and cataract products. Contribute to the next healthcare breakthrough, create a world connected by SIGHT™ with your next project at Johnson & Johnson Vision. 

https://jnjvisionpro.co.uk/

application process

We are looking to process the first round of applications within the next 2 working days.

We do not accept applications via email. The pay rate for this role will depend on how you are paid. PAYE, LTD & Umbrella options are available. 

questions

If you would like some additional information about the role please contact:  simone.strong@randstadsourceright.co.uk

Diversity, Equity & Inclusion

For more than 130 years, diversity, equity & inclusion (DEI) have been part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Our commitment to respect the dignity and diversity of all is embedded in our Credo.

We know that the success of our business depends on having the best talent in a workforce that reflects the diverse markets we serve around the world and an inclusive culture that values different perspectives and life experiences. That is why we are working to create an inclusive environment where diverse backgrounds, perspectives and experiences are valued and each one of our people feels that they belong and can reach their potential. No matter who they are. Diversity, Equity & Inclusion at Johnson & Johnson means “You Belong”.